How to brief an architectural visualization project
A practical guide to the files, views and delivery requirements that help ATHAR scope an interior, exterior or architectural film project.
Prepared by ATHAR · Updated 27 September 2026
A clear brief makes the next step easier.
Gather your available design information and describe what the visuals need to communicate. You can start with incomplete information; identifying the gaps early helps us propose the right scope.
What should I send for a rendering quotation?
Send the project location and type, available drawings or model, required spaces or views, material references, target date and intended uses. A room list or camera-view list helps define the scope. Tell us what is final and what is still being designed.
Can ATHAR work from an existing render?
Yes. Share the image and any available source files. We assess whether image finishing is sufficient or whether changes require model work or reconstruction. The condition of the source and the desired result determine the proposal.
Do I need a complete 3D model?
Not necessarily. Drawings, references or early renders can be a starting point for discussion. We review the available information and identify any modelling or missing design inputs before confirming scope.
What determines the price and schedule?
Project complexity, model readiness, the number of views, required detail, film duration and review requirements affect the quotation and programme. We confirm these for the specific brief rather than publishing a universal price or turnaround.
Which delivery formats can I request?
Specify whether the work is for web, social, a presentation, print or film. Image resolution, file formats, aspect ratios and any film versions should be agreed in the proposal so the output matches its intended use.
Are the portfolio projects real commissions?
No. The portfolio is labelled as original AI-assisted fictional concept work. It illustrates our visual approach and does not claim client affiliation or completed construction.
Is a walkthrough film the same as interactive 360?
No. A cinematic walkthrough follows a fixed, edited sequence. Interactive 360 content allows viewers to choose their direction of view and needs its own technical scope. State which experience you require in the brief.